We focus on accelerating ROI by providing demand generation services that help fuel sales.

Demand generation is an essential process of launching a new product in the market to boost sales by a generation of great demand for it. The Demand generation spans various stages of a sales funnel with every level of adding more value and call to action before the handoff to the next stage of the sales cycle. Each program is customized for your marketing and sales strategy, right from receiving a response to create awareness to filter out interests to qualifying the need to become a sales-ready lead. Once your brand is out in the market, and your prospects are looking for a similar product, they will already have your brand in mind, and therefore it is easier to convert them into a buying customer. You can pick a program based on the engagement levels of leads best suited to your team to generate ROI.

Account-based marketing (ABM) is a business marketing strategy that concentrates resources on a set of target accounts within a market. It uses personalized campaigns designed to engage each account, basing the marketing message on the specific attributes and needs of the reports. It is Marketing to existing customer accounts to encourage upselling, and cross-selling is one of the keys to getting the most value from your account list.

Direct On Demands offers a multi-touch ABM solution that combines inbound and outbound channels to support the different stages of your ABM program. We develop and execute campaigns that cover four crucial steps in the ABM process:

Identify :

We help you focus on high-value accounts by identifying target companies with the highest potential of turning into your customers.

Expand :

We then help you gain an in-depth understanding of each target account by building complete profiles of the individuals involved in the decision-making process.

Engage :

Once everything is ready, we reach out to each identified decision-maker using the right mix of personalized outreach and digital touchpoints. Engage those accounts with your content using the Direct On Demands Content syndication program. Our Email and Telemarketing services maximize the engagements with your prospects that help you win more deals.

Convert :

We go beyond initiating contact with stakeholders. We nurture and follow up with each interested decision-maker to help them move into the next stages in the buying process.

Intent-Based Leads can tell you who are the ones out there looking for your solutions. You have got some great solutions to offer to the world. And you wish to take it to market, but here are some of the first hurdles -

• Where do you start?
• Who do you contact?
• Who has a need?
• Who has the intention to buy?

If you do not know who your target universe is, what is the point in wasting your efforts on a broad audience who might not even need your solutions? What if you hit a bulls-eye only to discover it is the wrong dartboard!

That is why you need an intent-based lead that focuses on what is the intention of the customer. We know the right dartboard for you.

Looking for companies using SAP ERP? or say Salesforce CRM? or say IBM Cognos, for that matter! We have got the list of such companies! We index for 3000+ installed base technologies. Just name a technology or an application, and we can reveal the list of companies using it. We make sure we are doing a manual QA on these data and select the right partners and drive a better campaign to boost the client's ROI.

Top 3 reasons why Install Base Targeting is valuable

• Explore a vast global database that covers businesses belonging to different verticals from varied industries
• Helps your customers extract maximum value from your products and builds customer loyalty
• Brings incremental revenue through up-selling, cross-selling, and referrals

Content Syndication is a process of republishing content on other sites to reach a broader audience. Syndicated content helps you to increase your reach and brand awareness. It also builds links and can help get more traffic to your targeted unit.
Almost 90% of B2B buyers go for whitepapers, webinars, or case studies before reaching out to a vendor. Using the content syndication model, one can syndicate his content smartly across the largest B2B network.
Our content syndication service helps deliver new customers by building brand awareness, generating warm leads from buyers actively researching topics related to your business, and guiding them towards consideration and conversion. We syndicate your white papers, eBooks, guides, and webinars to your optimal audience and generate cost-effective leads for your business.

Reach the right buyer with the right content at the right time.

Event promotion is all about getting people excited. The ability to spread an infectious sense of urgency and energize people about an event is crucial for successful programs. That is why using a mix of media when promoting an event is so critical. Because email-alone has become so cluttered, integrating it with other media like the power of voice to convey emotions and generate actions, along with media that is not yet overused like texts and notes, create better results because it better engages would-be attendees.
Direct On Demands can help you increase registrations and drive more revenue from your live events. We offer a flexible, integrated, end-to-end event marketing package tailored for tradeshows, webinars, seminars, product launches, industry meetups, and other live event initiatives. We send invites, reminders, and post-event follow-ups, plus we can create messaging content, landing pages, live registration, handle inbound inquiries and data updates, provide comprehensive results reporting, and more.

Drive More Attendees to your Event, Make your Event Successful.

Email Marketing is the act of sending a commercial message, typically to a group of people, using email. In its most general sense, every email sent to a potential or current customer could be considered Email Marketing. It usually involves using email to send advertisements, requests business, request sales or donations, and build loyalty, trust, or brand awareness.
At Direct On Demands, we focus on email marketing as the essential contributor to lead generation, building up email marketing campaigns to get you the revenue you expect. We help you level up your marketing and start producing an actual response from your emails. We enable you to run the entire email campaign targeted at your audience. Either you provide a list of your audience, or you define it. We reach more than 50 Million B2B contacts that enable them to execute the email campaign's complete lifecycle.

Types of Email Marketing:

• The Welcome Email Series
• The Standard Promotional/Services Campaign
• The Seasonal Campaign
• The Triggered Email Series
• The Post-Purchase Drip
• The Newsletter
• The Cart Abandonment Campaign
• The Re-Engagement Campaign
• The Cart Abandonment Campaign

Our expert team of creative marketing specialists can design, execute, and manage your demand generation campaigns to get you the results you need.